"Players win games, teams win championships."

– Bill Taylor

TW² always sets our sites on winning championships for our clients. Our award winning team has years of expertise and extensive contacts in multiple industries that provide our clients with tremendous opportunities. When a client’s needs extend beyond our experience, we partner with other professionals to provide a full scope of services.

Teresa Y. Warren, President
Before founding TW² in 1993, Teresa was an in-house marketing director for a large San Diego law firm where she gathered extensive knowledge about the legal system and legal services. She also worked for several years in agencies servicing clients in various industries including a major New York-based financial institution and multiple real estate entities. In total, she has more than 25 years of experience working in the areas of marketing, media relations/visibility, public relations and training.

Teresa has been honored with a SAM award from the Building Industry Association for a print brochure she created for a major homebuilder. She is also quoted as an expert in professional service marketing and is the author of several articles on various marketing and media issues.

A believer in giving back to the community, Teresa has served on several boards and committees of non-profits organizations. She is currently on the Board of Legal Specialization for the State Bar of California and is a director of the San Diego County Bar Foundation. She is on the marketing committee of the San Diego Child Abuse Prevention Foundation and the editorial staff of San Diego Lawyer. She also mentors young professionals who are seeking careers in marketing and/or starting their own businesses.

Jennifer Whitelaw, Senior Consultant
Jennifer is the founder of award-winning Whitelaw Marketing, Inc., which after nearly eight years in existence was acquired by TW² on June 1, 2007.  Her experience in marketing, research, advertising campaign design, public relations and film & video production helps her guide clients toward realizing their marketing objectives.

Her industry experience includes real estate, banking/financial services, arts/entertainment, non profit and professional services firms. Jennifer's work has earned her an AMY award from American Marketing Association, an Emmy award from the Academy of Television Arts & Sciences and a Telly award.

Jennifer served for several years on the board of Urban Land Institute San Diego/Tijuana District Council, as president of Citizens Coordinate for Century 3 and as a member of the Downtown San Diego Partnership public facilities committee. Through her professional and educational experience, she has extensive knowledge about sustainable design and sustainable practices.

Lisa Kovach, Senior Account Manager
Lisa is a former print journalist and relies on the skills she developed as a journalist to provide relevant and timely insight into the media industry.

With more than five years experience in the media and marketing industry, Lisa has developed a wide array of contacts in San Diego’s various media entities, enabling her to successfully secure media coverage in local and regional media outlets, including print, radio and TV.

Prior to joining TW² Marketing, she worked as a reporter at the San Diego Business Journal, a weekly business publication. At the San Diego Business Journal, Lisa covered a wide range of industries including media, marketing, small business and transportation, and she was instrumental in providing editorial for several award winning issues. She has also written for various media outlets throughout Southern California.

Personalized Solutions · Team Approach · Results and Success